Disputation von Andreas Zolnowski am 16.7.2015, 10:00 Uhr, Raum D-220
16. Juli 2015, von Reinhard Zierke
Foto: Fachschaft Informatik
Einladung zur hochschulöffentlichen Disputation von
Herrn Andreas Zolnowski
Titel der Dissertation:
Analysis and Design of Service Business Models
Einladung zur hochschulöffentlichen Disputation
im Rahmen des Promotionsverfahrens von
Herrn Andreas Zolnowski
Titel der Dissertation:
Analysis and Design of Service Business Models
Abstract:
Drivers such as global competition, advances in technology, and attractive new market opportunities foster a process of servitization and thus, motivate the search for innovative service business models. This development is accompanied by a substantial shift in research that emphasizes interdisciplinary approaches and conceptualizes value creation as service logic. For this, a dialogue between business model research and service science—two previously unconnected research streams—was conducted. The central contribution of this thesis is the Service Business Model Canvas. It aims for an extensive expansion of the traditional Business Model Canvas to a service-specific perspective.
(Vortrag auf Englisch/ Presentation in English)
Datum und Uhrzeit: Donnerstag, 16. Juli 2015 um 10:00 Uhr
Ort: Informatikum, Raum C-221 Vogt-Kölln-Str. 30, 22527 Hamburg
Betreuer: Prof. Dr. Tilo Böhmann
Prof. Dr. Matthias Rarey
Vorsitzender des Fach-Promotionsausschusses Informatik